Little did I realise after I finally put my feet down into learning Internet Marketing proper, that Internet Marketing is really a science unto itself – not a scam, but really a generic skill for marketing ANY product or service (be it your own or someone else’s) online on the Internet. Essentially, it is the online version of general offline marketing, though it requires both offline marketing skillsets together with online marketing skillsets.

With that, I set out to learn the techniques of Internet Marketing properly. There’s just so much information out there about “marking money online”, some of which is crap and others are scams. So it’s really best to learn tried and tested techniques from Internet Marketing Gurus who are known for their integrity and for their genuine successes in this field.

To this effect, I would strongly recommend the FREE and value-overloaded online Internet Marketing School. For those willing to pay a small but affordable monthly subscription of USD20, the up-and-coming World Internet Academy portal offers superb step-by-step guidance on all the key foundational subjects of marketing online!

In fact, Internet marketing requires hard work, commitment, persistent and determination. Though it is very simple, but it is definitely not easy. Most people fail because they fail to realize that they need to commit and put in hard work before they can profit from it.

Nevertheless, this is a great article.
Thanks, Mike.

Yes, I think this is the main problem, but for the beginner it begs the question as to what constitutes that which has profit potential. In other words, what overwhelms the beginner is his ignorance, and that is quite understandable. The inability to discern, and the analysis paralysis results from a desperate need to assimilate “enough” knowledge to be able to get to that blessed point. Of course, it is critically important to get rid of the “easy money” opportunist mentality. Only this will assure immunization against copywriting that appeals to the part of human nature that is always looking for the easiest way.

Beginners need to realize that there is more than one way to earn money over the internet; there are many possible business models. What is perhaps needed more than anything else is a good overview of basic business models that have proven to be successful. Most importantly, beginners need to realize that an internet business is a business, precisely. It needs to be taken seriously, and one has to strive to educate oneself in the basics of marketing and selling over the internet, which of course includes the basics of marketing and selling pure and simple.

The beginner needs to educate himself on the elements of:
market research, using keywords for market research, using keywords to determine profitable opportunity within markets, monetization of sites, integrating market and keyword research into the site, different ways of finding targetted traffic (social networks, blogging, PPC, etc.), acquiring and creating content (manual and automated); scalability and outsourcing, etc.

Having a a good overview; knowing what to learn (and most of the best stuff is free); acquiring basic business and online skills; using essential tools–these sorts of things, it seems to me, are what’s important. If you have that in place, you won’t be distracted or confused.

One thing I noticed in another comment to this article that could be an effective mantra to use in the future. �?Work in order to get what you want instead of what you think�?.

It’s really the only thing to do.

Thanks,
Olov Forsgren

Careful about over analyzing!

“I love to analyze things to death”

OH BOY – that can be dangerous.

Careful! That can be a big time waster. You could have put up 5 pages and at least been playing the lottery instead of finding ways that it will not work.

I too was like that but have learned you will make far more by throwing a lot out there and waiting to see what sticks. Then only work on improving what sticks.

First of all – every page you ever put up is a piece of inventory. Unless you want to start over never ever throw away pages as those always have more value with time than newly published pages. So if you ever redesign a site (I’m not sure that’s a good idea anyways) make sure at the very least you always keep the OLD STUFF on the same URLS. Otherwise you did all that for nothing. Big compamies do this all the time. They write an article – publish it – then remove it. Your web site is like real estate. If you add a room keep it on the lot. Don’t bulldoze it.

I think your projection scenarios are going to work against you. Resistance instead of possibility thinking. I would not bother considering the projections you made.

“My best guess is that each site would probably produce about $100 in revenue during the first year”

They set up barriers and resistance. Sure Mom taught us to be realistic and think of what we deserve but the way the net works is far from the way convenetional business works.

Example:

Publish 1 article a day – tweak it – add long tail keywords – get links and at the end of the year you’ll have 365 articles. That’s if you work slow and methodical.

The way it should work is that ONE of your pages could be a huge HIT. Maybe 2. Maybe 10. Maybe 100.

Same principal as a record company. Put out tons of ok stuff, mediocre stuff and garbage and the cosmos parts and lets Bruce Springsteen get 5 number ones. They know that 1 or 2 artists will make millions and make them profitable. They don’t even expect the other 30 artists on the roster to make a profit. They don’t need to. All they need is one big breakthrough.

You create your own luck. If you work with the intention of getting what you want instead of what you think you deserve or what is realistic, it is very possible you could have a big hit.

What if your article on little known cult Actress Eva Whatever suddenly gets number one on Google and next week she ends up being in a scandal sex taoe with Rosie O’donell and Farrah Fawcett and there you are – riding the wave because you created your own luck.

And that doesn’t just happen with POPULAR names and scandals.

maybe you’re number one for a phrase when a news cycle kicks in all related myspace background pages and the traffic multiplies tenfold… you create your own luck.

And in this biz you do it by creating inventory.

If you can write – write up pages – if you can’t or have limited time – use PLR articles or a combination.

The key is getting more out there and doing what you can to work your way to the top for the words that appear on your pages.

Also – CONTENT – is the key.

As a writer and producer myself I have a huge amount of content. But it does me absolutely no good unless the search engines catalog MY WORDS because no one will ever see it sitting on my hard drive or worse yet not even digited.