News and information for online web publishing professionals!
Site Speed Counts! Slow sites beware!
Is your web site fast enough?
Uh oh… this one kind of slipped in under the radar but get a load of this – GOOGLE announced on April 9th that they are now using site speed to help determine web search rankings!
Yes – Google is obsessed with speed and now it’s more important than ever that you are aware of how fast your pages load.
I’ll put the links to the source material below – but let’s take a look at what Google is telling us:
“Our internal studies show that visitors tend to spend less time on sites that respond slowly, and additional recent data shows that improving site speed also reduces operating costs. For these reasons, we’re now taking site speed into account in our search rankings.”
That’s true. There is nothing worse than a web page that sucks away time as we wait for it to load. (continued – read more of this article…)
Does Google Trust You???
Does Google Trust You??? Or are they watching every little thing you do?
All too often – us “seo types” will rush out and try to grab the big prizes without putting in the proper time and going at a natural pace. I’m guilty of it too on occasion. It’s hard to restrain myself… but I have learned – that when setting up and introducing new domains – sometimes it’s better to back off and take time instead of hammering and cranking fast and furious.
Do you know what I mean?
For example – you don’t want to come out of nowhere and add a zillion pages to a brand new domain.
You don’t want to have TOO MANY backlinks pointing at pages that just were released. An on and on.
That stuff simply is NOT NATURAL and raises flags and alarm buzzers start going off.
Patience and restraint in the world of SEO can go a long way.
We need to be earning our places by doing things the best way – not always the fastest way. Now don’t get me wrong – automation and speed have their places – but unfortunately – that’s something that usually goes hand in hand with hardcore site spamming.
Some tools used in moderation would be fine – but in many cases when you give a person the power – they want to use it and abuse it and that will bring attention to the patterns of the particlular processes. (continued – read more of this article…)
