Mike Liebner's Blog
Mike Liebner Internet Marketing Blog Testimonials Contact The Missing Link Video My RSS Feed

News and information about internet marketing!

New Article Underground Training Video

I just released a new training video for Article Underground members and Words Equal Money Newsletter subscribers. The video is called “Real Content is King”. 


(continued – read more of this article…)

Good SEO – Breaking the Patterns!

I’d like to discuss how ugly patterns, excessive repetition and blatant footprints can be the ultimate buzz kill when it comes to getting top rankings for your primary targeted keyword phrases on Google.

I’ll explain what some common patterns, repetition and footprints are, and I’ll explain how to remedy the situations so that sinking ships can be brought back up to the surface!

Often, when a web page suddenly declines in rankings it can be because of the links that Google sees pointing at your web page. Often some simple strategies can bring your pages back to the top! Don’t panic or freak out! I’ll help you get your pages back on top!

I am fortunate to communicate with a large number of Article Underground members and Article Marketing News newsletter subscribers on a regular basis, both by email and through the private members forum. I have the unique opportunity to discuss SEO and optimization discoveries as they develop. I also regularly analyze a large number of web sites and see many common situations.

When starting an online business as a “web publisher” it’s easy to get caught up building sites and adding pages and overlooking important details such as applying simple logic or practical strategies.

Because the Article Underground Content and Traffic System focuses on building pages and adding links I can see how some people may take the building process to it’s extreme.

I tell people to stop wasting time over analyzing and focus on getting started building web sites! I instruct newcomers it’s more important to get the ball rolling and then learn from your small victories and successes and build upon them.

(continued – read more of this article…)

What SEO’S Don’t Want You To Know About Sitemaps!

What SEO’S Don’t Want You To Know About Sitemaps! Guest article by Shannon – visit his SEO Blog

Ever read or seen where SEOS suggest that a sitemap is a must for every website?

Ever wondered how they really help? The problem is that they don’t, having a sitemap is just another well spread SEO myth that keeps newb seos going around in circles and never gaining ground.

Im not saying a sitemap is totally useless, but the thought behind having one to improve ranking and the search engines ability to find your website urls is just plain balony.

Search engine rankings are obtained naturally by creating content that people want and need to link to. The sitemap is useless to the engines if you have something worth linking to. No other explanation is necessary other then that but for those hard nosed html and xml sitemap lovers I have more to say on the subject!

(continued – read more of this article…)

Mastering the Basics Before Going Advanced

You need to master the basics before going advanced

It’s better to do something halfway good than do NOTHING PERFECTLY! – think about that…

The internet offers so much opportunity and has made it easier than ever for people of all types and skill levels to earn a substantial income and achieve success. Opportunity abounds regardless of where you live, or what car you drive or any of a number of possible factors that some may consider roadblocks. You don’t need to join a country club or pass an entrance exam or need a degree from college. You do not need to be a rocket scientist to build web sites and earn a living as a web publisher. In fact it is one of the easiest ways to earn a living and almost anyone who is dedicated can become successful!

On the internet you are what you deliver – not what someone sees in your DNA, or how big your bank account is or what you look like. It doesn’t matter what your religion is or what color your skin is or if you wear pants or dresses or pajamas while you work.

(continued – read more of this article…)

Search Engine Optimzation can have a negative impact

SEO – Search Engine Optimzation can have a negative impact if done incorrectly. 

I’d like to discuss how ugly excessive patterns and machine like behavior can thwart your efforts to claim long term top rankings on Google and the other search engines. Patterns, Repetition and Footprints May Cause Penalties.

It’s important I share details with you about my opinion on how Google and the other search engines think so we can discuss how we can achieve greater success by anticipating how they will look at what we do.

I’ll make some suggestions that should help get you to the top and keep you there for a long time.

OK, let’s discuss patterns, repetition and footprints.

I have a question for you.

Do your site building techniques reveal obnoxious patterns, excessive repetition or boilerplate footprints???

While it’s great to build lots of real content web sites with tons of relevant keywords on your web pages, it’s also very important that we are aware that there are filters and formulas that look for what Google and the other search engines may deem as un-natural spam-like behavior.

We need to be aware that if we aren’t careful to avoid repetitive spam-like patterns, that we may get penalized.

The penalty could be a slap on the wrist, or in severe cases could be much worse. Multiple vilations will increase the odds your page won’t be able to rise to the top.

Our goal as web publishers should be to build natural real content web sites that have real value for the visitors. If we do this and build our sites so they have value and promote them the right way, we will be rewarded with many top rankings and the traffic will follow! (continued – read more of this article…)

Google Proxy Hacking and Duplicate Content

Google Proxy Hacking and Duplicate Content

Thanks to Article Underground member Aitch for bringing this great article by Dan Thies on Google Proxy Hacking to my attention. It explains what it is and how by getting proxy sites indexed with web content from our web sites, it gets them indexed by Google and therefor creates exact duplicate content. Google sees this and penalties and all kinds of problems may occur. mAINLY, THE PROXY OFTEN BUMPS YOU FROM YOUR TOP RANKINGS! oUCH!

I’ve had this happen with my sites in the past. In some cases when notified of the offending malicious proxy, Google removed them from their index. But this was only with intentional malicious indexing of hijacked content. Google still lets some of the proxy sites get a free pass and allows the content to be indexed.

Well, I could go on explaining it to you but Dan’s article does such a terrific job I will let you go over there to read up on this disturbing subject.

>>>  http://www.seofaststart.com/blog/google-proxy-hacking (continued – read more of this article…)

Do You Have Supplemental Results? Just Get Some Links!

Every once in a while I will run across some information that I think you will find helpful and I will bring it to your attention. Below I have information from a great article on “supplemental results” you should read!

But first, let’s talk about the weather!

I hope you are having a great Summer!

I know it can be hard to work at our computers on our web sites when the weather is so nice, but those that do will keep the momentum going and will be ready when the traffic surges in the months ahead! Those of us with fresh web sites with regularly updating content will see soon some nice healthy returns.

Planning ahead for the Fall surge of traffic that comes with Back To School in September will pay off big time to those that have been adding fresh new real content pages and getting high quality text relevant links.

Build pages and get links now so your pages are indexed, seasoned and in prominent positions when people start doing more inside and spend more time on their computers!

After all it’s only 48 days till September!

Yipes! That really puts things in perspective! (continued – read more of this article…)

PLR Articles: Similar Content or Exact Duplicate Content???

I just got an email asking if there was any profit potential with Article Underground PLR Articles because of “duplicate content penalties” causing problems with getting traffic.

Ahhhh…. looking at the galss half empty instead of half full… As I have said before – it’s all in the way you look at things.

When you change the way you look at things – the things you look at change!

Absolutely there can be profits using PLR articles! You can use the articles in many creative ways that will snag you targeted traffic that buys products or clicks! 

You need WORDS on your web pages and lots of them IF you want lots of free search engine traffic! PLR articles can be a great way to build up web sites and create high value real content pages that people will want to visit!

PLR articles are great inexpensive tools you can use to build web pages that will bring your web site(s) more targeted traffic!

Not ALL PLR Articles are crap! Article Underground articles have real value to visitors. That’s what you should be concerned about. Will people be happy when they visit my web site?

It’s how you use PLR articles though that can help you get more traffic than the other guys who may be less fond of working. It’s not hard work even – it’s smart work that makes your web pages better than the Average Joe’s!

Using a PLR article on a web page is not in itself going to get you #1 on Google! It’s how you use the article to build a web page with good profitable words and real value for the visitors – you need to find your audience. You need good quality links pointing at the page!

There are variables that make one page better than another. Variables that make one web site more powerful and authoritative than others.

The best of us will find ways to make our web sites better.

So – what about duplicate content?? Isn’t it a problem?

There is a big difference bewtween SIMILAR content – such as pages incorporating PLR articles – an EXACT DUPLICATE CONTENT – such as identical pages.

I’ll share some info that you should find helpful and at the bottom I’ll include links to some further discussions. Dupe content is a hot topic!

First off, Article Undeground members join for a number of reasons. The articles may be one of them. There are many other features that are worth the price of the subscription. Links in the blogs may be enough! Also great research and tutorials and a killer private forum.

AU Members see value in many of the benefits. That is why I still have many members from back in Feb. of 2006. They stay members because they keep getting value.

Not all of the 350 AU members actually download each months zip. Generally it is about HALF.

Current – as of today – 24 days after the current sets were released – downloads are as follows:

April 16, 2007 Article set 1 – 127 of 350 downloaded
April 16, 2007 Article set 2 – 108 of 350 downloaded

And of those 108 that downloaded set 1’s 400 articles – not every member will use each one of the 400 articles in the zip. Even if they use MANY of the articles there is a good chance they will modify the articles at least a little. It pays to spend a little extra effort on tweaking.

Even if they do not modify, tweak or creatively use the articles (they do) – a duplicate or “syndicated article” does not in itself cause problems with Google. It depends on the application as to whether Google will want to index the page.

Also, there are a million and one ways to creatively use the articles. It’s too easy to midify them and make YOUR web pages more unique. It is a rare chance that 2 members will use an article in exactly the same way. It is rare that 2 web pages are identical. AU offers tutorials on how to customize articles and create unique web sites that have YOUR PERSONALITY stamped on them.

Duplicate Content can be looked at in several different ways. It’s not a death sentence in itself to have an article that someone else has on their web site – in fact – there is no reason to worry about posting a PLR or syndicated article on your web site – that in itself is not a problem. It’s SIMILAR CONTENT not an EXACT DUPLICATE web page.

That’s how newspaper sites do it when they syndicate their articles. There is no penalty as such against that.

So what kinds of so-called “duplicate content” are there out there???

1. Similar Content – PLR Articles – News Syndication – Original Articles on more than 1 site – (parts of a page are the same as pages on site or on other sites)

2. Exact Duplicates (same web pages 100% as others on site or off site)

3. Public Directory Article Syndication (when 1,000’s of people use the same exact articles unmodified and with the same author box and external text links – as in the case of goarticles.com and ezinearticles.com)

I’ll give you my take on each:

1. In the case of similar content with PLR articles or articles you have written and use on more than 1 site – there should be no concern. Use your own template or design your own web page for each site that will include an article. (continued – read more of this article…)

Avoid Patterns! Use Variety in Your Link Text!

Using Variety in your Link Text Keywords is Beneficial!

SEO Search Engine Optimization Keyword Density Text Linking Tips that will get you more traffic and higher rankings!

OK, I just looked at one of the newest Article Announcement blogs and noticed a member had posted some announcements and when I inspected the links and his site closer I noticed a couple of things about the sites pages and their chosen link text.

Let me say this first – I’ll capitalize it and then later after you read the whole article this will hopefully make sense:


OK, so what did I notice on the announcement blog that prompted me to discuss the importance of avoiding patterns?

Well… I spotted a member who was announcing in a manner that prompted me to take a closer look at their web site.

So what did they do?

They linked using the Keyword Phrase the article was OPTIMIZED for AND that phrase was the ONLY WORDS in his page title and as far as I can tell the only phrase used in their link text on and off their site.

In the real world when poeple link to your web pages – they rarely use LINK TEXT containing your keywords, much less ALWAYS use the SAME EXACT PHRASE! This is a PATTERN my friends.

TIP: if you use the SAME EXACT link text ALL THE TIME it is very likely it will trigger an alarm for a human visit, or get reduced relevance credit or in the worst case the search engines (smart ones) will ignore the LINK TEXT.

It’s easy for the smarter search engines like Google to see patterns like this. Think about it – it’s not natural in the real world for a web page to have a high amount of links pointing at it with the same exact link text.

So why not help yourself by varying the link text at least a little???

Here is an example using the optimized keyword phrase “Link Popularity”: (continued – read more of this article…)

Online Tool to see PageRank on Your Backlinks

It’s important to get high quality links pointing at our web pages.

Wouldn’t it be great to quickly at a glance see what the PageRank is of sites that link to our sites and/or pages?

Well, there are a few options to find out this kind of info. Some are online and some are applications.

I just found a new way to check PR of links online thanks to Marcus Westerberg – I ran across this great tool called Backlink Checker 

Give it a try and see who is linking to this blog:


Very cool!

The old way is to do your search on


(continued – read more of this article…)

Google says it listened – now showing improved backlinks data

Improved backlinks statement from Google

It appears that Google may now be catching up with Yahoo and MSN as far as showing a more accurate picture as to what pages are linking to your web pages. 

Check out the post at the Official Google Webmaster Central Blog.

Google says: “You asked, and we listened: We’ve extended our support for querying links to your site to much beyond the link: operator you might have used in the past. Now you can use webmaster tools to view a much larger sample of links to pages on your site that we found on the web.”

Read the full post for more info.


Overture Keyword Suggestion Tool Is Back!

It’s back!

Hello! Mike Liebner here with a quick heads up to let you know that the Overture Keyword Suggestion Tool is back and operating.


It’s not certain it will stay around, but just in case I wanted to make sure you knew it was working (at the time of this writing).

Now, there is still every reason to look beyond Overture for your Keyword Research, as Overture has it’s quirks and it’s usefulness is limited.

If you haven’t seen my video on Keyword Research, I do suggest you have a look.

Link: Keyword Research is the Secret Weapon

The 34 minute video gives a great overview of the key benefits of good keyword research to get extra traffic on your existing pages.

Also, if you have time please take the NicheBot v2 tour:

Link: NicheBot Tour

It’s still one heck of a tool and with the 14 day preview offer for just 1 dollar, you can get a taste of how easy your keyword research can be!

Have a look!

High Quality Article Announcements Blogs for you to post in

24 (up to over 100 now!) Article Announcements Blogs and Growing – get backlinks fast and easy!

Article Underground’s High Quality blogs are our secret weapon. They can be your secret weapon too!

Join Article Underground now and you can instantly get access to post your links in our blogs!


It’s time to brag a little and let you know how good Article Underground Content and Traffic System members have it!

We currently have over 100 blogs for AU members to post in:

AU members can get high quality backlinks whenever they need them. Instantly. It’s as simple as posting to a blog! No extra cost – no waiting – instant gratification!

Simply include an excerpt or description of your article page in your blog post and link to your web page URL with the keywords of your choice! Match LINK TEXT with the blog post TITLE tag and our secret weapon will turn into a grand slam home run!

And you thought Article Underground was just another PLR article site??? It’s far more than that!

An Article Underground membership delivers more than simply great keyword optimized article content for your web sites. AU members are getting some of the best backlinks available to their web sites and deep inside pages! And it could not be easier! (continued – read more of this article…)

Relevance Rules! More Powerful than PageRank?

Relevance Rules!

But is Relevance more powerful than PageRank?

Linking your articles properly on your own web site can make the difference between getting a good amount of traffic and getting jumbo sized boat loads of traffic from top rankings for all kinds of keywords, even the more competitive ones! 


I was recently asked by an Article Underground member how they can organize their sites so that visitors can find all the articles.

The first suggestion was proper use of CATEGORY MENU PAGES and proper use of article excerpts.

But does linking for a visitor and linking for a search engine have the same requirements?

Yes… more than you’d think! 

This prompted further discussion on what kinds of text links are the best.

It made me realize once again that while PageRank is important and will help a page get top rankings, what is perhaps even more important than that is the surrounding text and relevance of the words on the linking page.

Google rewards for RELEVANCE!

It makes sense! Links from pages with the same/similar keywords should be counted as MORE RELEVANT links than a say an unrelated link for a TACO RECIPE coming from an ANTI-SPYWARE site.

Yes, it makes sense!

You can use this to help you organize your site so your visitors have a better experience with the bonus effect of showing Google that your linked pages are RELEVANT and deserve top rankings because if the linking page’s REPUTATION.

Ahhh…. yes, the text link and the relevance of the page that is linking it… it is the SECRET WEAPON I have been telling you guys about it for some time. (continued – read more of this article…)

How many links can you put on ONE web page???

How many links can you put on ONE web page??? 

This question just came up in a discussion in the Article Underground Members Forum and I thought it’d be nice to share with you guys too.

The AUKDAT tool aka Keyword Density Analyzer , does a lot more than just tell you density of text.

One of the things AUKDAT does is give warnings on content and tag data. One such warning is when it analyzes a page that has MANY LINKS… TOO MANY LINKS…

This warning is just a friendly one, it is not based on science or fact.

So, when asked by an AU member if they should worry about their web pages having TOO MANY LINKS it made me think about it and suggest the following thoughts.

It has been generally accepted that web pages with more than 100 LINKS on it would piss off the search engines and cause a penalty.

This is NOT necessarily true as I have seen many sites that have MANY more LINKS than this that get high PageRank and enjoy top rankings.

BUT remember that one common thing most spammer sites employ is EXCESSIVE LINKING – both internal and external.

So your page CAN contain lots of links provided they are presented nicely and have a positive benefit for your visitors.

Too many links on any page will dillute the PageRank, which may or may not harm the web page… >>> (continued – read more of this article…)

What does Google have to say about duplicate content?

What does Google have to say about duplicate content?

Ooops… I should not have repeated/duplicated the title… hope they don’t penalize this blog!

Happy New Year! Wow! It’s 2007!

OK, so I have been doing a good amount of research recently on Google and Duplicate Content.

It appears that they finally have addressed the issue publicly and their policies have been quietly unveiled.

If you would like to read more and get in on the conversation, please visit the AU Members Private Forum and discuss it with us!

We’d love to hear what you think!

So far I just created 3 posts on this topic.

1. My conclusion about how “boilerplate repetition” as Google puts it, may be the reason some of my pages have been delegated to “supplemental status”.

Uh oh! Templates and blocks of text repeated throughout a site may be hurting us! Are you using disclaimers or privacy policies in your template? Or maybe have repeating tips and or resources??? That may just trip an alarm!

“Minimize boilerplate repetition: For instance, instead of including lengthy copyright text on the bottom of every page, include a very brief summary and then link to a page with more details.”

Wow… that made a light bulb go off…

“bolierplate repetition”

OK, this could be a problem for us… Google appears to be cracking down on the use of ‘boilerplate repetition” and cookie cutter premade sites and templates in general – especially ones that have footprints… ie easily identifiable sections of code/text that may have been used by “abusers”.

So if they find a SPAMMER who had pages that they penalized and/or banned a site and they noted an identifier such as < -- insert your spam content or article content here --> they can use that to find other spammers.

That’s a footprint. Any repeating block of text or code is. That includes HTML code. (continued – read more of this article…)

Are You Getting the Most From Christmas Holiday Traffic?

Getting the Most From Christmas Holiday Traffic

Make more money this holiday season! It’s easier than you may think!

Well, it’s that time of year again. The annual Christmas holiday season is here and things are getting pretty crazy.

Where I live, in Newport Beach, California, USA, it is getting pretty difficult to go out and do even the most basic of things.

Everyplace is so crowded. That can be fun, but it also makes everything take so much longer than it should. It’s no wonder more and more people are shopping online! Shopping can be a hassle at the mall!

But time is running out! It’s the last few days that you can order online gifts and expect that they arrive in time for Christmas.

Actually it is pretty risky at this point, as today is Monday and we only have 4 more “business days” before Christmas weekend is here (Christmas falls on Monday December 25). (continued – read more of this article…)

My Personal Keywords

Keyword Research: There is more than enough money and riches to go around for all of us that play the Internet Marketing game!

I’ll share my personal web stats for keyword phrases so you can get an idea of how people search!

Curious what keywords searchers use to get to my web sites?

Would you like to know what words make them click???

Check out my article Personal Keywords at Article Marketing News



Your Domain’s Home Page is Like a Magazine Cover!

Think of your web sites home page as a magazine!

Your HOME page is the COVER or TABLE of CONTENTS and should get people to the pages that will make you the most money! 

I would first try to build the sites front page so it accomplishes YOUR goals of getting visitors TO your most important ARTICLE PAGES.

So make sure you have nice TITLE LINKs and DESCRIPTIONs that point to those pages. Put as many as you can without looking spammy.

Then when you are finished type in that URL and analyze in AUKDAT Keyword Density Tool (continued – read more of this article…)

The Undeniable Power of Google’s PageRank

The Undeniable Power of Google’s PageRank

At least it should be undeniable!

Quote from a POST in the Article Underground Private Forum:
“I have heard in the training of 3 seperate “SEO experts”
that PR does not influence your SERP.”

OH BOY! This Article Underground Forum post opened up a can of worms! Can of worms in the sense that it got me going on a very important subject: PageRank.

In this post I will share some of my responses in that post from an Article Underground member who said that

“I am beginning to question the value of PR as it pertains to
linking. I have heard in the training of 3 seperate “SEO
experts” that PR does not influence your SERP. So I am
left to wonder why we spend so much time and money
trying to accquire links from high PR sites.”

Please do not question the value of PageRank as it pertains to linking. There is no evidence that “it has no influence on rankings”

I’ve only seen evidence to the contrary. PageRank in links pointing at sites has a huge impact. (continued – read more of this article…)