Mike Liebner's Blog
Mike Liebner Internet Marketing Blog Testimonials Contact The Missing Link Video My RSS Feed
News and information for online web publishing professionals!
Get a BIG BONUS!

Internet Marketing and Better Backlinks - Different? Better?


Secret to Success – Ignoring the Noise!

Some things never change. For example I have found the secret to success is focusing on the really important stuff and not letting the noise get the best of you. Don’t let the distractions slow you down. Keep your eye on the prize and do what is needed to win!

There will always be noise out there waiting to get your attention – but you have a choice – focus your energy on something that would be more productive.

I have learned to do that for the most part – however it is always a challenge.

Also – there are things in life that present new challenges – so it never really gets too easy.

Funny but I just flashed back and can almost imagine the feeling of both joy and frustration I had in the early days back in 96 or 97 so when I was discovering how easy it was to make money doing the internet thing.

These days it’s mostly joy and a lot less frustration – but it’s still out there!

It’s funny – I just had a flash back to when I first started doing this internet thing and I was so into it and it was overwhelming how much money was coming in. Practically all I wanted to do was work to get more number one top rankings! It was an addiction. An obsession. Back then it was truly like shooting fish in a barrel! I was one of the few people doing it and there was a mad rush to grab all that I could!

Once I got a taste of the feeling of success and I figured out how to get more of it – that’s all I wanted to do!

When I first discovered the only limit to how much I could make was how much I threw out there I was on a mad mission to get as many web sites up as I could. I could barely sleep. All I wanted to do was hammer away and get more #1 top rankings. I was addicted to the success.

I discovered many tricks and shortcuts. It was the wild west and I continually found ways to get work done faster and more efficiently. I was getting really good at deciding what was most important to do – and what was wasting my time and not bringing me a return.

I don’t know why, but I can vividly remember when I was in line at a grocery store and I was feeling very impatient. I was so frustrated that I had to wait. All the lines in the store were so long and everything seemed to be in slow motion and it felt like it was such a huge waste of time.

I remember feeling trapped and helpless because at that point in time I had just figured out the fast way to success and I was starting to get so accustomed to finding new shortcuts and getting results faster and discovering new ways to get on top of the search engines.

I was in a mad rush to make all the money I could and I became really good at multitasking and so forth.

And here I was in line at the supermarket and I was stuck. I felt this slow motion grocery store thing didn’t offer any possibilities to help get me out the door faster.

I couldn’t find a solution to make it faster – but I did find a way to make use of that wasted time – next time I brought something with me to read while I was waiting in line. Probably the Planet Ocean SEO newsletter or something like that. There was so much new exciting info. It was a matter of finding out the hot trick that worked right now.

There was an especially mad rush because you never knew how long that TRICK would work before someone plugged the hole and the trick or secret tactic stopped working. It was a crazy time

It was crazy – I used to print out stuff and read it while waiting in line at the store or while eating lunch out etc. so I could at least keep up on all the trick seo things that would get me on top faster!

I settled down and relaxed more eventually but I still fondly remember those early days when it felt like every minute not hammering away was losing money.

I’m much more relaxed now and haven’t been doing that for along time. In fact I pretty much stopped reading stuff at meals a long time ago and try to enjoy life more.

I’m a bit more patient but very often I still wish that LIFE could have a fast forward button like my Tivo does. I’d skip the noise and fast forward to the good stuff!

Opt in – or – opt out from newsletters?

Internet Marketing related newsletters can be a great source of information. I try to keep on top of what other people in my business are doing. 

Yes – I know – a lot of the “email lists” from gurus are mostly sending out junk or selling stuff. I agree those suck and those kinds of emails are a big waste of time!

However – a LOT of the email I get from internet marketers lists I have opted in to receive emails from give me ideas and often actually inspire me!

I think it’s good to be aware and newsletters are a great way to keep on top of what is coming out and going down in our business!

 Not everyone feels this way.

I just saw a member post in the Blogging Underground members forum giving advice to “resign from all the other marketing lists you happen to be on”.

He also said “Get rid of all those emails that are hurting your plan and keeping you from being laser focused on your plan.”

I’m not sure that is the best way to put it… I do not agree completely.

It’s good advice to try and focus on doing the things that bring you the greatest return on your efforts – so it is good to spend LESS time with email in general – that is good sensible advice!

BUT that doesn’t mean you should cut yourself off from what is going on and get OFF of all marketing email lists. You can learn a lot from those emails!

I have long heard people give advice to opt out of all newsletter and email lists and for me – it’s not good advice. :?

People who are informed and knowledgeable are more likely to succeed. The more you know – the more opportunity there is.

Personally I feel if you are serious about what you do and want to be an expert in your industry you need to absorb everything you can and be aware of as much as possible if it relates to what you do to make a living.

I personally try to get on almost every list I can (if it’s in my industry) so I can keep up and be aware of what other people in my industry are doing.

 If I get spammed or INSULTED by what someone sends me I will OPT OUT for sure. But even then I learn a valuable lesson and am reminded what NOT to do to people on my lists – so it was worth opting in.

I also use FILTERS in gmail and for the most part only get exposed to important stuff UNLESS I go digging into my folders.

I try to NOT waste too much time reading email UNLESS I am looking for something or want to see what people in my biz are doing.

If you use FILTERS properly you can sign up to as much as you want.

I’m not suggesting you waste time or follow many different peoples advice or training – but I do think you’ll be well served by keeping on top of what is going on in marketing and occasionally reading the emails being sent out there – especially if you have web sites that try to sell things. :o

Now before you try to set me straight – remember I am the guy that brought you the whole over-analysis paralysis discussion over 5 years ago along the phrase information overload and all that stuff.

>>> Over Analysis Paralysis – stop wasting time!

I still believe that – but – for me – I would rather KNOW what is going on if it relates to my business.

Newsletters are free and often give a great insight to trends in our business.

I suggest you learn to FILTER better rather than OPT OUT :)